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  We help brands improving in store communications and branded displays - Measure sales impact of POS/POP materials• Sell through analysis • Test and control stores Assess consumer influence • In depth understanding of use made of POS/POP in the consumer select and buy experience POS/POP audit • Quantitative and qualitative audit of POS/POP implementation • Evaluate ways in which brand and competitor POS/POP is used • Evaluate compliance and identify ways to improve Retailer attitudes • Investigate retailers' attitudes to and use of POS/POP materials • Identify routes to work better with retail partners Develop overall POS/POP strategy • Plan to optimise investment and allocation of financial and human resources Back |