Channel100 Limited
 
 
 

 
 
 
 
 

 

   
   
 

Category solutions

We help brands improve their in store presence and the shopping experience -

In depth review of retailers' businesses

• Product and service proposition, customers, market   positioning, strategy, etc.
• Consumer shopping behaviour research
• Structured category review of current business, market and   supplier assessments
• Category strategy - traffic building, share protecting, profit,   image
• Category tactics - range, pricing, merchandising, promotions
• Uncover opportunities to improve the in store presence and   shopper experience to optimise category and brand sales

Merchandising scenarios for different countries and accounts

• Merchandise display principles
• Achieving required stock densities
• Layout planning templates
• Planogramming
• Integrating POS
• Promotions


Execution

• Sell in recommendations to partner accounts
• Manage implementation
• Assessment
• Roll out planning and execution


Channel marketing team workshops

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