Case Studies

Shop in shop development and execution - Europe
Global consumer electrical brand

Objective:

• Define the brand's proposition through different   merchandising solutions
• Develop new design concept
• Manage execution of pilot installations

What we delivered:

• Directed the development of the new design
• Sell in planning and agreement with retail partners
• Installations range from 2 linear metre wall to 36 m2
• Installations in Germany, France, Italy, Switzerland, UK,   Denmark, the Netherlands
• Manage activities of manufacturer and installers
• Planogramming and merchandising
• Sales associate training


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